Toilet Bowl Cleaner

Ultra-Long Lasting Toilet Bowl Cleaner (3 Packs)

Ultra-Long Lasting Toilet Bowl Cleaner (3 Packs)
Ultra-Long Lasting Toilet Bowl Cleaner (3 Packs)
Ultra-Long Lasting Toilet Bowl Cleaner (3 Packs)
Ultra-Long Lasting Toilet Bowl Cleaner (3 Packs)
Ultra-Long Lasting Toilet Bowl Cleaner (3 Packs)
Today's Total
$26.99

100-Day Money Back Guarantee

Flush after flush, still going strong.

Ultra-Long is a drop-in tank cleaner in a cute volcano shell with a pull cord for easy changes.

  • Lasts about 3–6 months(1,000+ flushes) per cleaner— only $0.30–$0.40 per day.
  • Blue cue in the flush, dye-free on surfaces
  • No chalky crumbs or goop left in the tank

Same toilet, same routine—just a smarter way to keep it fresh between deep cleans.

  • Made without parabens, phosphates, phthalates, dyes, and VOCs
  • Vegan, gluten-free, soy and nut-free
  • EPA Safer Choice*, Cradle to Cradle Certified™*, Leaping Bunny (cruelty-free) *all scents except Cedar Fig
  • Designed for real routines, not landfill. One cleaner lasts weeks, which cuts extra trips and packaging.
  • Mailers are recyclable. Can help avoid ~1 lb of plastic per household per year.
  • Full Star
  • Full Star
  • Full Star
  • Full Star
  • Full Star

“Got it in a birthday starter pack and I’m converted. Keeps the toilet clean, and the blue tint is a nice touch.”

- Grace R.

A tin of dishwasher tablets with one being dropped into a dishwasher dispenser

How It Works

1
DROP

With dry hands, drop ONE cleaner into a corner of the toilet tank, away from the inlet/valve. Close the lid.

2
FLUSH

Every flush helps keep the bowl fresh-looking between deep cleans. No extra steps required.

3
REPLACE

When your flushes stop flowing blue, pop a new block in—typically 3–6 months.

Clean & Careful

Safe by design, tough on messes. Vetted ingredients for family use with real cleaning power. Made without (not intentionally added) :

Microplastics

Microplastics

Parabens

Parabens

VOCs

VOCs

Ammonia

Ammonia

Phthalates

Phthalates

A child holding a spray cleaner bottle at the sink with his smiling mom in the background

Toilet Bowl Cleaner FAQs

  • Just drop one block directly into your toilet tank — not the bowl. It’ll settle near the water inlet and start working automatically with every flush.

  • Each block lasts through 1,000+ flushes, or about 3–6 months, depending on household use. That means half a year of hands-free cleaning with a single drop.

  • Almost never. Daily flushing helps keep the bowl fresh-looking. If there’s heavy buildup, do one deep clean before first use—after that, the block takes over.

  • Yes! Our formula is non-corrosive and safe for use in standard toilet tanks. It won’t damage parts or affect flush function.

  • Cecebear toilet blocks do not contain any bleach, chlorine or optical whiteners.

  • Refill Club is our optional refill service — we remember, so you don’t have to.
    Your replacement blocks arrive right before the old one runs out. You can pause, skip, or cancel anytime.
    Bonus: Save 20% when you subscribe.

  • We’ve added a small amount of blue colour but it will not stain your toilet. It’s there to subtly mask any stains for guests and to act as a visual queue for when to replace your block. When there is no colour remaining, it’s time to refill.